L'APERITIF LANSON
An art directionally led campaign, this poster is the first of 3 and launched the new L'aperitif Lanson end line and 'Start something special' headline that replaced the 'The Perfect Start'.
What's fantastic about what we've achieved with Lanson is that we've come to rival Moet Chandon who have a significantly higher turn-over and marketing spend, and our ideas are visually bold and beautiful without a photo shoot.
SUMMER SHADOWS
An art directionally led brand campaign with product as the hero, the look was very graphical and bright and focused on the brands high end sporting ties. The campaign was part of the perfect start campaign.
